UA

Service

Link and listicle building services for B2B, IT and SaaS

A standalone service for when links or brand mentions are exactly what you need, whether for a new direction, for particular pages or to catch up with a competitor in search or AI.

Clients

Companies we have worked with

  • ProCoders
  • SoftServe
  • Omega Render
  • OroCommerce
  • EPAM Anywhere
  • Aimprosoft
  • CodeTiburon
  • Stormotion
  • Topflight

This service is for you if

The content is there, the rankings and traffic aren’t. The pages are well written and still don’t climb. That happens when the domain lacks weight.

You are entering a competitive direction. Where competitors have hundreds of sources, content alone won’t do it.

You need visibility in AI. Language models rely on other people’s sites, so you need to be mentioned in third-party round-ups and comparisons. We’ll help with that.

You already have an SEO and AEO contractor. The on-site side is covered, and you only need the off-site part.

If links aren’t the problem, a plan to “just buy links” is money down the drain. In that case we will tell you so.

What’s included

The predictable part, and the part that is hard to copy

We combine two kinds of work. The first can be planned by volume, and the second gives you an edge because a competitor will find it hard to reproduce.

Placements and outreach

Topical sites, guest pieces and outreach to pages that rank for buying searches (vs, alternatives, best). This is the part you can plan by volume.

Getting into round-ups

Listicles, comparisons and reviews on third-party sites. Models rely on them when they list the players in a market, so for LLM visibility we start there.

Directories and ratings

G2, Crunchbase, Gartner Peer Insights and others. Each one is minor on its own. Together they add up.

How we work

Links for a specific job

01

Decide what to strengthen

We work out which cluster, meaning which group of pages, we are going to push. Then we push it.

02

Look at the niche’s norm

How many sources, and of what kind, the sites already at the top have. That sets the benchmark for volume and pace.

03

Pick the sites

Each site is checked against more than ten criteria, including traffic drops, outbound links to adult and gambling sites and others. You can approve the sites if you want to. Or we can spare you the bother.

04

Place links with your safety in mind

We grow the number of links gradually, the way a project’s popularity grows, since a sudden jump looks unnatural. No spamming with identical texts or identical anchors. Growth and safety.

05

Report

As transparent as it gets. The report lists each placement with the link, the site, the amount, the date and the transaction ID. The link budget is kept apart from the team’s hours.

Let’s talk about where you need a boost

What you get

Transparent down to the last line

The list of sites before placement, with a right of veto

Growth in domain authority, target-page rankings and LLM mentions

A presence in third-party reviews and round-ups in your niche

A report with the amount for each placement, separate from the hours

Anchors without over-optimisation

An honest answer if links won’t solve your problem

Industries

Niches whose specifics we know

B2B

Complex products and long deals, where several people make the decision and the tools miss part of the demand. How we work with B2B →

IT

Outsourcing, staff augmentation, SaaS and product companies. Most of our case studies come from here. How we work with IT →

Why us

Why clients stay with us

Cost-effective

We put effort exactly where it’s needed. No busywork. We keep correcting course to reach the result the fastest way we can.

Ongoing R&D

To be more useful, we keep researching, experimenting and rolling out new approaches or improving the ones we have. The well-known motto “Never Stop Exploring” fits us too.

Help with everything

We’re on the client’s side, every time. We help wherever we can, from finding people and introducing you to potential customers to setting up tools and sharing fresh insights from your industry and from marketing in general.

10 years in business

Dozens of projects and clients, challenges and difficulties, wins and sleepless nights. We’ve been through it all and come out battle-hardened from the fight for markets and top rankings. All the expertise, experience and connections we’ve built up will work for you.

Questions

Frequently asked

Do you buy links?

Most placements are paid, which is normal practice in B2B. We check each site before placement, and you see the amount on its own line in the report.

How many links a month?

Your niche’s norm gives the starting point, and we build up the pace gradually.

Do you work with our content or write your own?

Whichever suits you. In most cases we write it ourselves, since that is faster and easier for you.

Let’s work out how much you need

We will look at the norm in your niche and tell you what volume makes sense and what would be money spent for nothing.

Send a request

Prefer to talk right away? Book a call

Or write directly to ceo@win-win.marketing